Pin Pointing the Pain Points of Customer, to Establish Emotional Connect

Being in sync with customer emotions

Photo by charlesdeluvio on Unsplash

Customers to any business are like guests and they should be treated in the same way. Taking care of their comfort and relaxing their pain points, providing solutions to their problems and demands is the only way, for any business to succeed. As the saying goes in Hindi “Atithi Devo Bhava” means “Guest is equivalent to God”. The Mantra for any business to reach to heights of success is through, Pin Pointing the Pain Points of Customer, to Establish Emotional Connect!

Photo by Jon Tyson on Unsplash

Content marketing for the business to seek attention of customers aka guests may be achieved by writing in such a way to establish emotional connect with them. Following ways will help to achieve the same:

• Making them more informative about the services and solutions for their pain points through services.
• Increasing their awareness about services , their advantages and disadvantages, offers and discount available, emergency hours, contact numbers.
• Being super responsive to their pain points and demand.
• Having an on-call support…